The recruitment team needed a practical way to share approved updates with opted-in contacts without sending every message manually. Communication also had to remain organised across employer and candidate audiences.
Vertex Social helped 9P Human Capital prepare a structured WhatsApp campaign setup for approved business messaging. The workflow was designed around opted-in contacts, clear message templates and more efficient campaign sending. This gave the team a practical way to communicate relevant updates while keeping WhatsApp activity connected to the wider digital presence.
9P Human Capital gained a more organised way to communicate with its opted-in contact database and reduce repetitive manual sending. The setup supports timely business updates and future follow-up activity. No delivery, conversion or revenue percentages are claimed because verified campaign analytics were not provided.
